Portfolio

 Brands Hub
06.10.2014

ABOUT CLIENT:

Marketplace for wholesale trade in the fashion industry.

BRANDSHUB - technological solution for Russian market of B2B commerce in the fashion industry. 

GALLERY OF THE PROJECT:

Customer: BrandsHub

Task #1: Creating an innovative platform for B2B commerce in the fashion industry.

All site developed with the nowaday tendentious in fashion and style. The color schema is black and white, it's make the website more business oriented.

However, the main customer of these innovative services are suppliers and buyer.

Task #2: Develop and provide marketing innovative solution.

Challenge:

Prior to using the ExactTarget Marketing Cloud's suite of products, BrandsHub was sending event-triggered emails that lacked personalization and tracking capabilities. The company also sent general newsletter-type email blasts that generated ongoing unsubscribes and spam complaints. The marketing team had difficulty gauging subscriber engagement and what kinds of content resonated.

BrandsHub sought a better way to target and track communications with its B2C and B2B audiences.

Solution:

Switching to the ExactTarget Marketing Cloud enabled BrandsHub to bring all communications, marketing campaigns, and event-triggered emails together into a holistic, targeted program.

At any given time, BrandsHub has nearly 100 automated campaigns running for B2C and B2B subscribers, using advanced segmentation and personalization, as well as a CRM integration. From welcome programs to winback campaigns, BrandsHub's emails now center around providing subscribers with the most relevant information at the right time.

Results:

B2C results include:

  • 16x increase in average email click-through rate
  • 5x growth in web traffic

B2B results include:

  • 130% increase in number of leads and 104% increase in sales from personalized B2B emails
  • 2x increase in web traffic
  • 50% of all BrandsHub sales leads now originate via email

B2B Platform for Fashion Industry

 6D
03.10.2014

About client:

6D manufactures all kinds of content. They will take into account each client's wishes, creating a photo, video and text content for the site.

The used products:

  • Photoptoduction
  • Corporate Presentation Solution

 

Clients Case Studies:

Customer: 6D 

Task: Develop a Business Web Site

The main goal: Creation of a Business Web Site for 6D.

Have developed a unique design, made in black and white toned. What gave the site a stylish and professional look. 
 
 
Home page is divided into sections, which completely describe the specific services offered 6D. 
 
 
One of the services - is to create 3-D images. 
 
 
Gallery on the website is presented as an interactive module that graphically represents the company's products.
 
 

 

Features of the project: 

  • Development of individual products with full integration into third parties systems – design, software, integration with hardware for quick work
  • Automation of process is maximum
  • Free bug fixing, after 36 month after putting of the product (in the case of its appearance, such as, at debugged integration into third parties system)
  • The possibility of subsequent improvements and expansion of the functional (SAS-decision)

 

Benefits that the client received:

  • Increase loyalty among existing customers
  • Additional channel to attract new customers
  • Expansion of the geographical boundaries of your business
  • Development of a unique brand of your company, its popularization among existing and future customers
  • Increase customer confidence and moral pressure on competitors
  • Great and affordable platform for testing new business ideas
  • Excellent channel customer feedback
  • The fastest way to deliver information to the customer
  • Customer service your business 24 hours a day, 7 days a week, with the same quality
  • Simplify life for your customers and getting more statistics about them

 

6D manufactures all kinds of content. They will take into account each client's wishes, creating a photo, video and text content for the site.

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