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OMNIC #1 Technology Integrator for Lifestyle and Fashion Enterprises shifts focus to deliver even greater results for businesses.

Omni Capital is a customer centric digital agency that delivers high performing eCommerce solutions dedicated to growth oriented Trade Shows and Enterprise Branded Manufacturers and Merchants in both B2C (business to consumer) and B2B (business to business) with industry leading practices in multichannel retail strategies, mobile, customer experience, innovative design, and complex system integration.

Our company was founded in Los Angeles in 2013. Since then OMNIC worked in stealth mode with system integrators providing unique innovative solutions for worldwide companies such as Hugo Boss, Philips, Alexander McQueen, Collection premiere, Breitling etc. We have 120 certified engineers, designers and integrators around the world.

For 2017, OMNIC has shifted its approach and has begun working directly with clients. This change of strategy improves the service for the customers and allows a much more cost effective pricing model that is ideal for large clients and allows us to create a high level end products. In support of this initiative, we have brought in eight world-class consultants from such spheres as retail, fashion, marketplace, logistic, fintech, and e-commerce to create turnkey solution for our valued clients. This is the next step in the evolution of our products that were successfully launched last year. In 2016 OMNIC launched three private label products that had been in development for three years in our R&D department.

Trade Show Next Platform @

B2B eCommerce Social Platform that was designed for trade shows to connect and engage their customers even more effectively. It allows our clients to grow and expand their business, providing tangible and on-going value for the suppliers and buyers.

Parcel Lockers

White label Self Service Post Offices that allow shoppers to optimize their time by getting their packages delivered at the self-service point of pickup of their choice, available for extended hours. When ordering goods via home shopping catalogues, channels or online stores, there is no need to go to the post office to pick them up, or wait around for delivery. All orders will be dispatched to the nearest parcel terminal, creating ease of pick up while simplifying the logistics for retailers and shipping services.

PaaS B2C Marketplace

It's a “white label” eCommerce system for operation fully under your brand. It includes price management, CRM, inventory management systems, supplier integration systems and logistic services, as well as marketing tools. It was created for online companies who want to add value for their customers while optimizing efficiency.

B2B eCommerce Benchmarking Study

There are  two reports that analyze and discuss B2B eCommerce sales and marketing benchmarks and technology spending benchmarks that were anounced by Forrester.

- “Benchmarking B2B eCommerce Sales and Marketing Initiatives

- “Benchmarking B2B eCommerce Technology Investment Initiatives

According to them Forrester found that B2B companies are:

  • Increasing customer channel-shift and seeing improved year-over-year metrics. A significant percentage of offline customers are moving online.  In fact, 86% of the B2B companies we surveyed said that they had recently migrated offline customers online, while only 14% said that they’d moved online customers offline. B2B eCommerce companies also report that they’re seeing improved Average Order Values (AOVs), conversion rates, and number of lines per order in 2013 versus 2012.  Moreover, B2B eCommerce professionals indicate that they are generally maintaining their margins year over year.
  • Investing heavily in eCommerce technology to retain existing customers and capture new ones. Nearly 70% of B2B eCommerce professionals anticipate increasing their technology budgets in 2014.  Further, a majority of those we surveyed said that they have plans to change or upgrade their eCommerce platform in the next 18 months. Forrester’s research shows that B2B eCommerce executives are responding aggressively to the demand for B2C-like customer experience expectations and mobile-specific use cases.  In addition, B2B companies are focusing heavily on back-end integration and content management tools.

Source: Andy Hoar's Blog

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